Strategic Marketing and Communications

{
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    "name": "University Of Edinburgh"
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  "date": "2025-05-28T00:00:00Z",
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        "streetAddress": "Charles Stewart House, 9-16 Chambers Street"
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        "email": "Elliot.Freeman@ed.ac.uk",
        "name": "Elliot Freeman",
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    "description": "The University of Edinburgh\u00e2\u0080\u0099s Accommodation, Catering \u0026 Events (ACE) department is seeking to establish a contract for its commercial marketing and communications services. This initiative aims to appoint external agencies across three key lots: Paid Advertising and Digital Strategy, Public Relations and Branding \u0026 Design. By securing expert partners, ACE will enhance brand visibility, streamline communications, and drive commercial success across its portfolio, including The University\u00e2\u0080\u0099s year-round hotels, summer accommodation, highland lodges, event services, catering outlets and hospitality services.",
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        "id": "3",
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        "description": "This lot encompasses the development and execution of public relations strategies tailored to the tourism and hospitality sector, with a focus on media outreach, brand partnerships, community engagement, and creating strong relationships with local, national, and international media. The goal is to raise the University\u00e2\u0080\u0099s profile within the commercial hospitality space, boost its reputation, and drive engagement from key audiences, including potential guests and industry stakeholders.",
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        "title": "Public Relations",
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    "title": "Strategic Marketing and Communications",
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