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Strategic Review of Key Destination Brands for East Midlands

Nottinghamshire County Council

Buyer Contact Info

Buyer Name: Nottinghamshire County Council

Buyer Address: County Hall, Loughborough Road Westbridgford, Nottinghamshire, NG2 7QP, United Kingdom

Contact Name: Jamie Burton

Contact Email: jamie.burton2@nottscc.gov.uk

Contact Telephone: +44 1158044961

Status
complete
Procedure
selective
Value
43470.0 GBP
Published
15 Dec 2025, 10:23
Deadline
21 Nov 2025, 12:00
Contract Start
01 Dec 2025, 00:00
Contract End
13 Mar 2026, 23:59
Category
services
CPV
79340000 - Advertising and marketing services
Region
n/a
Awarded To
BrandFinance
Official Source
Open Contracts Finder

Description

Assess the current positioning, visibility, and effectiveness of East Midlands destination brands among key visitor and influencer segments. • Benchmark these brands against comparable UK regional destinations to identify their strengths, weaknesses, and untapped opportunities. • Identify overlaps, gaps, and opportunities for synergy between brands within the combined authority area. • Recommend strategies for differentiation, collaboration, and maximising market impact. • Evaluate digital presence, stakeholder engagement, and narrative authenticity, ensuring brand stories align with visitor expectations and reflect local heritage

Linked Documents

No linked documents found for this notice.

Opportunity Context

Raw Notice JSON

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