← Back to opportunities

Development of a Social Media Strategy

SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY

Buyer Contact Info

Buyer Name: SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY

Buyer Address: 11 Broad Street West, SHEFFIELD, S12BQ, England

Contact Name: James Lyndon

Contact Email: james.lyndon@southyorkshire-ca.gov.uk

Status
complete
Procedure
limited
Value
86000.0 GBP
Published
17 Feb 2026, 10:52
Deadline
09 Feb 2026, 10:00
Contract Start
16 Feb 2026, 00:00
Contract End
26 Apr 2026, 22:59
Category
services
CPV
73000000 - Research and development services and related consultancy services
Region
n/a
Awarded To
411 Communications Ltd
Official Source
Open Contracts Finder

Description

The South Yorkshire Mayoral Combined Authority (SYMCA) are seeking to appoint a step-change, not an incremental update, in how the organisation engages digitally. The Mayor has expressed admiration for approaches that combine: • Clear, simple, emotionally resonant storytelling • Direct-to-camera authenticity and leadership clarity • High-impact messaging and rapid response capability The agency must demonstrate understanding of these styles and propose how equivalent impact can be achieved within a UK Combined Authority context.

Linked Documents

No linked documents found for this notice.

Opportunity Context

Raw Notice JSON

Expand raw payload
{
  "awards": [
    {
      "contractPeriod": {
        "endDate": "2026-04-26T23:59:59+01:00",
        "startDate": "2026-02-16T00:00:00Z"
      },
      "date": "2026-02-16T00:00:00Z",
      "datePublished": "2026-02-17T10:52:43Z",
      "documents": [
        {
          "datePublished": "2026-02-17T10:52:43Z",
          "description": "Awarded contract notice on Contracts Finder",
          "documentType": "awardNotice",
          "format": "text/html",
          "id": "1",
          "language": "en",
          "url": "https://www.contractsfinder.service.gov.uk/Notice/68405ec0-2b90-4adb-8d3c-3b9d940f3ebd"
        }
      ],
      "id": "ocds-b5fd17-495f517c-34c4-46bc-b191-de456beebe9d-1",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-COH-15949736",
          "name": "411 Communications Ltd"
        }
      ],
      "value": {
        "amount": 86000,
        "currency": "GBP"
      }
    }
  ],
  "buyer": {
    "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/6A7e9Tu3",
    "name": "SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY"
  },
  "date": "2026-02-17T10:52:43Z",
  "id": "68405ec0-2b90-4adb-8d3c-3b9d940f3ebd-884278",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-b5fd17-495f517c-34c4-46bc-b191-de456beebe9d",
  "parties": [
    {
      "address": {
        "countryName": "England",
        "locality": "SHEFFIELD",
        "postalCode": "S12BQ",
        "streetAddress": "11 Broad Street West"
      },
      "contactPoint": {
        "email": "james.lyndon@southyorkshire-ca.gov.uk",
        "name": "James Lyndon"
      },
      "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/6A7e9Tu3",
      "identifier": {
        "id": "sid4gov.cabinetoffice.gov.uk/6A7e9Tu3",
        "legalName": "SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY",
        "scheme": "GB-SRS"
      },
      "name": "SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY",
      "roles": [
        "buyer"
      ]
    },
    {
      "address": {
        "streetAddress": "101 New Cavendish Street,\r\n1st Floor South,\r\nLondon,\r\nUnited Kingdom,\r\nW1W 6XH"
      },
      "details": {
        "scale": "sme",
        "vcse": false
      },
      "id": "GB-COH-15949736",
      "identifier": {
        "id": "15949736",
        "legalName": "411 Communications Ltd",
        "scheme": "GB-COH"
      },
      "name": "411 Communications Ltd",
      "roles": [
        "supplier"
      ]
    }
  ],
  "tag": [
    "award"
  ],
  "tender": {
    "additionalClassifications": [
      {
        "description": "Business development consultancy services",
        "id": "79411100",
        "scheme": "CPV"
      }
    ],
    "classification": {
      "description": "Research and development services and related consultancy services",
      "id": "73000000",
      "scheme": "CPV"
    },
    "contractPeriod": {
      "endDate": "2026-04-26T23:59:59+01:00",
      "startDate": "2026-02-16T00:00:00Z"
    },
    "description": "The South Yorkshire Mayoral Combined Authority (SYMCA) are seeking to appoint a step-change, not an incremental update, in how the organisation engages digitally. The Mayor has expressed admiration for approaches that combine:\r\n\r\n\u2022\tClear, simple, emotionally resonant storytelling \r\n\u2022\tDirect-to-camera authenticity and leadership clarity \r\n\u2022\tHigh-impact messaging and rapid response capability \r\n\r\nThe agency must demonstrate understanding of these styles and propose how equivalent impact can be achieved within a UK Combined Authority context.",
    "id": "DN804530",
    "items": [
      {
        "deliveryAddresses": [
          {
            "countryName": "United Kingdom",
            "region": "Yorkshire and the Humber"
          }
        ],
        "id": "1"
      }
    ],
    "mainProcurementCategory": "services",
    "procurementMethod": "limited",
    "procurementMethodDetails": "Competitive quotation (below threshold)",
    "status": "complete",
    "suitability": {
      "sme": true,
      "vcse": true
    },
    "tenderPeriod": {
      "endDate": "2026-02-09T10:00:00Z"
    },
    "title": "Development of a Social Media Strategy",
    "value": {
      "amount": 86000,
      "currency": "GBP"
    }
  }
}