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BTA2133 - B2B Evaluation

British Tourist Authority t/a VisitBritain/VisitEngland

Buyer Contact Info

Buyer Name: British Tourist Authority t/a VisitBritain/VisitEngland

Buyer Address: 4th Floor, Victoria Square House, Victoria Square, Birmingham, B2 4AJ, United Kingdom

Contact Name: Procurement Team

Contact Email: procurement@visitbritain.org

Status
complete
Procedure
selective
Value
217830.0 GBP
Published
28 Apr 2025, 15:25
Deadline
04 Mar 2025, 12:00
Contract Start
01 Apr 2025, 23:00
Contract End
02 Apr 2026, 22:59
Category
services
CPV
79310000 - Market research services
Region
n/a
Awarded To
Strategic Research and Insight
Official Source
Open Contracts Finder

Description

As the national tourism agency, VisitBritain / VisitEngland works to raise Britain's profile, increase the volume and value of tourism exports and develop England's visitor economy, working with organisations of all sizes and specialities. VisitBritain is obliged to report to government the impact of its activities. The outputs of the annual B2B evaluation are used in VisitBritain's reporting to government, and the findings are used to inform evidenced based decision making at VisitBritain. The objective of the evaluation is: To determine additional spend generated by tourists who came to Britain as a result of VisitBritain activity with the travel trade. To provide evidence to demonstrate how effective and efficient we are in delivering our B2B activities. To optimise our activity and make recommendations for future planning Further Competition under the Crown Commercial Services RM6126 Research & Insights Dynamic Purchasing System (DPS).

Linked Documents

No linked documents found for this notice.

Opportunity Context

Raw Notice JSON

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