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Taith Media Services Framework

Cardiff University

Buyer Contact Info

Buyer Name: Cardiff University

Buyer Address: Procurement Services, Cardiff, UKL22, CF24 4HQ, United Kingdom

Contact Email: PiorczynskiM@cardiff.ac.uk

Status
complete
Procedure
open
Value
250000.0 GBP
Published
16 Oct 2025, 15:43
Deadline
n/a
Contract Start
01 Nov 2025, 00:00
Contract End
31 Oct 2029, 23:59
Category
n/a
CPV
79000000 - Business services: law, marketing, consulting, recruitment, printing and security
Region
n/a
Awarded To
Blue Stag, The Banana Agency Ltd T/A JM Creative, WHITE HART CARW GWYN LIMITED, THE ORCHARD MEDIA & EVENTS GROUP LIMITED, COOKED ILLUSTRATIONS LIMITED, ON SCREEN PRODUCTIONS LTD, MEDIAWORKS UK LIMITED, AXION SOLUTIONS LTD, JENNEY CREATIVE, ATEBOL CYFYNGEDIG
Official Source
Open Find a Tender

Description

Taith is a Welsh Government funded programme with a high public profile and requires a continuous and consistent public presence, including a website, social media, case studies, published outcomes etc. Taith is run by a wholly owned subsidiary company of Cardiff University. Initially, the spend for website and media services was £25k but it is now anticipated that the spend on media services will exceed the PCR 2015 threshold of £213k and it is will likely cost a lot more than this in the long-term and therefore requires a framework for Taith to call off from. There are a number of different elements so these could be divided into lots to enable a wider choice of supplier. 1. Branding: To include, branding guidelines and updates to the branding styles and designs. Needs to be created in both English and Welsh. 2. Video creation: To include all videos such as case study filming and editing and attending events. Including providing their own consent forms and compliance with relevant regulations for GDPR. Needs to be created in both English and Welsh. To include longer videos for the website as well as social short videos. 3. Still photography: To including taking photos of Taith related events and participants. Including providing their own consent forms and compliance with relevant regulations for GDPR. Also being able to create and/or provide stock images where necessary. 4. Social media assets: Create social media assets as templates for us to use internally. To also create short videos to explain elements of Taith in both English and Welsh. Ad hoc short animations will also be required. 5. Comms strategy – helping to shape and develop a comms strategy along with the Taith team. 6. PR support: Press / articles / copywriting – creating press releases and providing channels for us to get the press releases to the relevant media outlets. Development of campaigns, and supporting liaison with media contacts. 7. Graphic design - Development of tangible media products such as, merchandise, pull-up banners, leaflets There is currently a team comprising a Senior Impact and Communications Officer and Social Media Officer but the level of public profile requires more resourcing and expertise in the areas of branding, graphic design, video creation, still photography and other media services.

Linked Documents

No linked documents found for this notice.

Opportunity Context

Lots

Lot 1 Status: complete

Lot 2 Status: complete

Lot 3 Status: complete

Lot 4 Status: complete

Lot 5 Status: complete

Awards

Award Title: Taith Media Services Lot 1

Award Title: Taith Media Services Lot 2

Award Title: Taith Media Services Lot 3

Award Title: Taith Media Services Lot 4

Award Title: Taith Media Services Lot 5

Raw Notice JSON

Expand raw payload
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      "roles": [
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      ]
    },
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "CARDIFF",
        "postalCode": "CF11 9HF",
        "region": "UKL22",
        "streetAddress": "12 PLASTURTON GARDENS"
      },
      "contactPoint": {
        "email": "tony@jmcreative.tv"
      },
      "details": {
        "publicServiceMissionOrganization": false,
        "scale": "sme",
        "shelteredWorkshop": false,
        "vcse": false
      },
      "id": "GB-PPON-PLLM-6672-QMYY",
      "identifier": {
        "id": "PLLM-6672-QMYY",
        "scheme": "GB-PPON"
      },
      "name": "The Banana Agency Ltd T/A JM Creative",
      "roles": [
        "supplier"
      ]
    },
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "CARDIFF",
        "postalCode": "CF10 5DT",
        "region": "UKL22",
        "streetAddress": "Orchard, Trade Street"
      },
      "contactPoint": {
        "email": "Tenders@thinkorchard.com"
      },
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        "scale": "sme",
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      },
      "id": "GB-PPON-PTTN-2794-JWGQ",
      "identifier": {
        "id": "PTTN-2794-JWGQ",
        "scheme": "GB-PPON"
      },
      "name": "THE ORCHARD MEDIA \u0026 EVENTS GROUP LIMITED",
      "roles": [
        "supplier"
      ]
    },
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "CHEPSTOW",
        "postalCode": "NP16 6PN",
        "region": "UKL21",
        "streetAddress": "Upper Glyn Farm"
      },
      "contactPoint": {
        "email": "clare@whitehart.co.uk"
      },
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        "scale": "sme",
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        "vcse": false
      },
      "id": "GB-PPON-PNXL-4534-XRBY",
      "identifier": {
        "id": "PNXL-4534-XRBY",
        "scheme": "GB-PPON"
      },
      "name": "WHITE HART CARW GWYN LIMITED",
      "roles": [
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    }
  ],
  "tag": [
    "award",
    "contract"
  ],
  "tender": {
    "description": "Taith is a Welsh Government funded programme with a high public profile and requires a continuous and consistent public presence, including a website, social media, case studies, published outcomes etc.\nTaith is run by a wholly owned subsidiary company of Cardiff University. Initially, the spend for website and media services was \u00a325k but it is now anticipated that the spend on media services will exceed the PCR 2015 threshold of \u00a3213k and it is will likely cost a lot more than this in the long-term and therefore requires a framework for Taith to call off from.\nThere are a number of different elements so these could be divided into lots to enable a wider choice of supplier.\n1.\tBranding: To include, branding guidelines and updates to the branding styles and designs. Needs to be created in both English and Welsh. \n2.\tVideo creation: To include all videos such as case study filming and editing and attending events. Including providing their own consent forms and compliance with relevant regulations for GDPR. Needs to be created in both English and Welsh.  To include longer videos for the website as well as social short videos.\n3.\tStill photography: To including taking photos of Taith related events and participants. Including providing their own consent forms and compliance with relevant regulations for GDPR. Also being able to create and/or provide stock images where necessary. \n4.\tSocial media assets: Create social media assets as templates for us to use internally.  To also create short videos to explain elements of Taith in both English and Welsh. Ad hoc short animations will also be required.\n5.\tComms strategy \u2013 helping to shape and develop a comms strategy along with the Taith team.\n6.\tPR support: Press / articles / copywriting \u2013 creating press releases and providing channels for us to get the press releases to the relevant media outlets. Development of campaigns, and supporting liaison with media contacts.\n7.\tGraphic design - Development of tangible media products such as, merchandise, pull-up banners, leaflets\nThere is currently a team comprising a Senior Impact and Communications Officer and Social Media Officer but the level of public profile requires more resourcing and expertise in the areas of branding, graphic design, video creation, still photography and other media services. ",
    "id": "CU.1928.MP",
    "legalBasis": {
      "id": "2023/54",
      "scheme": "UKPGA",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
    },
    "lots": [
      {
        "id": "1",
        "status": "complete"
      },
      {
        "id": "2",
        "status": "complete"
      },
      {
        "id": "3",
        "status": "complete"
      },
      {
        "id": "4",
        "status": "complete"
      },
      {
        "id": "5",
        "status": "complete"
      }
    ],
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure",
    "status": "complete",
    "techniques": {
      "hasFrameworkAgreement": true
    },
    "title": "Taith Media Services Framework"
  }
}