Outreach & Lead Generation for the Global Growth Programme

{
  "awards": [
    {
      "id": "1",
      "items": [
        {
          "additionalClassifications": [
            {
              "description": "Research and development consultancy services",
              "id": "73200000",
              "scheme": "CPV"
            },
            {
              "description": "Research consultancy services",
              "id": "73210000",
              "scheme": "CPV"
            },
            {
              "description": "General management consultancy services",
              "id": "79411000",
              "scheme": "CPV"
            },
            {
              "description": "Business analysis consultancy services",
              "id": "72221000",
              "scheme": "CPV"
            }
          ],
          "id": "1",
          "relatedLot": "1"
        }
      ],
      "mainProcurementCategory": "services",
      "relatedLots": [
        "1"
      ],
      "status": "active",
      "suppliers": [
        {
          "id": "GB-COH-14462584",
          "name": "Scalerr Ltd"
        }
      ]
    }
  ],
  "buyer": {
    "id": "GB-COH-01631329",
    "name": "WEST MIDLANDS GROWTH COMPANY LIMITED"
  },
  "contracts": [
    {
      "aboveThreshold": false,
      "agreedMetrics": [
        {
          "id": "1",
          "observations": [
            {
              "id": "frequency",
              "period": {
                "durationInMonths": 1
              }
            }
          ],
          "title": "NA"
        }
      ],
      "awardID": "1",
      "dateSigned": "2025-09-12T00:00:00+01:00",
      "documents": [
        {
          "datePublished": "2025-09-22T16:22:05+01:00",
          "description": "Contract details notice on Find a Tender",
          "documentType": "contractNotice",
          "format": "text/html",
          "id": "058645-2025",
          "noticeType": "UK7",
          "url": "https://www.find-tender.service.gov.uk/Notice/058645-2025"
        }
      ],
      "id": "1",
      "period": {
        "endDate": "2026-03-31T23:59:59+01:00",
        "startDate": "2025-09-15T00:00:00+01:00"
      },
      "status": "active",
      "title": "Contract-Outreach \u0026 Lead Generation for the Global Growth Programme",
      "value": {
        "amountGross": 72000,
        "currency": "GBP"
      }
    }
  ],
  "date": "2025-09-22T16:22:05+01:00",
  "id": "058645-2025",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-h6vhtk-0580b4",
  "parties": [
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "Birmingham",
        "postalCode": "B4 6AT",
        "region": "UKG31",
        "streetAddress": "11th Floor The Colmore Building"
      },
      "contactPoint": {
        "email": "procurement@wmgrowth.com"
      },
      "details": {
        "classifications": [
          {
            "description": "Public undertaking",
            "id": "publicUndertaking",
            "scheme": "UK_CA_TYPE"
          }
        ]
      },
      "id": "GB-COH-01631329",
      "identifier": {
        "id": "01631329",
        "scheme": "GB-COH"
      },
      "name": "WEST MIDLANDS GROWTH COMPANY LIMITED",
      "roles": [
        "buyer"
      ]
    },
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "London",
        "postalCode": "N1 7SR",
        "region": "UKI41",
        "streetAddress": "International House"
      },
      "contactPoint": {
        "email": "nikki@scalerr.com",
        "telephone": "07762950868"
      },
      "details": {
        "scale": "large",
        "vcse": false
      },
      "id": "GB-COH-14462584",
      "identifier": {
        "id": "14462584",
        "scheme": "GB-COH"
      },
      "name": "Scalerr Ltd",
      "roles": [
        "supplier"
      ]
    }
  ],
  "tag": [
    "award",
    "contract"
  ],
  "tender": {
    "description": "The West Midlands Growth Company (WMGC) is the West Midlands Combined Authority\u2019s (WMCA) designated investment promotion agency and destination management organisation. \nIt attracts businesses, capital, visitors and events to the region to deliver economic growth, increased productivity, employment opportunities and a better quality of life for those that live and work here. \nWMGC\u2019s role is to support with the delivery of the WMCA\u2019s economic strategies, including the Plan for Growth, and the delivery of the ambitions of local places.  It utilises its partnership of the public, private and academic sectors to deliver the greatest impact for the economy, local businesses and communities. \nThe WMGC is owned by the WMCA and its constituent members, with governance that includes private sector partners. wmgrowth.com\nTo support the next phase of the programme (Global Growth Programme 3.0), we are seeking to appoint a third-party consultancy to design and deliver a lead generation campaign targeting foreign-owned tech companies (with a minimum of 10% foreign ownership). \nWhile the campaign will promote the West Midlands as a key entry and growth point, we are not solely focused on businesses new to the UK. Companies already operating in other parts of the UK are also within scope.",
    "id": "2025-WMGC-0587",
    "legalBasis": {
      "id": "2023/54",
      "scheme": "UKPGA",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
    },
    "lots": [
      {
        "id": "1",
        "status": "complete"
      }
    ],
    "procurementMethod": "open",
    "procurementMethodDetails": "Below threshold - open competition",
    "status": "complete",
    "title": "Outreach \u0026 Lead Generation for the Global Growth Programme"
  }
}