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East Suffolk SZC Destination Brand Positioning Review and Marketing Strategy Development

East Suffolk Council

Buyer Contact Info

Buyer Name: East Suffolk Council

Buyer Address: East Suffolk House, Station Road, Melton, Woodbridge, UKH14, IP12 1RT, United Kingdom

Contact Email: procurement@eastsuffolk.gov.uk

Status
active
Procedure
open
Value
75000.0 GBP
Gross: 90000 GBP
Published
20 Jun 2025, 17:13
Deadline
18 Jul 2025, 12:00
Contract Start
n/a
Contract End
n/a
Category
services
CPV
71241000 - Feasibility study, advisory service, analysis
Region
n/a
Awarded To
n/a
Official Source
Open Find a Tender

Description

East Suffolk Council invites quotations for services to support the delivery of a strategic marketing and destination branding programme

Linked Documents

No linked documents found for this notice.

Opportunity Context

More Information Links

External Link: https://in-tendhost.co.uk/eastsuffolk/aspx/Home

Link Description: Please register for free on the following link to view the full documentation and express interest once logged in and submit your tender response: https://in-tendhost.co.uk/eastsuffolk/aspx/Home Documents are RFQ Document, Draft Contract terms , and Appendices A-C

External Link: https://www.find-tender.service.gov.uk/Notice/034197-2025

Link Description: Tender notice on Find a Tender

Lots

Lot Title: Destination Positioning Analysis and Strategic Insight

Lot Description: To review and explore why East Suffolk / Suffolk lags behind comparable destinations in visitor performance, perception, and profile—and to provide strategic insight and recommendations for improving its competitive positioning.

Lot LOT-0001 Status: active

Lot LOT-0001 Value: GBP 22,500

Lot LOT-0001 Value (Gross): GBP 27,000

Lot LOT-0001 Contract Start: 2025-08-12T00:00:00+00:00

Lot LOT-0001 Contract End: 2025-12-11T23:59:59+00:00

Lot Title: Digital Visitor Journey and Touchpoint Audit

Lot Description: Review digital platforms across East Suffolk. Identify an improved customer journey and simplify visitor access to information. Provide a roadmap for digital enhancements across tourism websites and social media.

Lot LOT-0002 Status: active

Lot LOT-0002 Value: GBP 15,000

Lot LOT-0002 Value (Gross): GBP 18,000

Lot LOT-0002 Contract Start: 2025-08-12T00:00:00+00:00

Lot LOT-0002 Contract End: 2025-12-11T23:59:59+00:00

Lot Title: Suffolk-Wide Strategic Tourism Marketing Plan

Lot Description: Create a 3–5 year Suffolk-wide tourism marketing strategy and action plan, considering existing budgets. Enable cross-authority collaboration on future campaigns. Integrate market intelligence and shared objectives on behalf of partners

Lot LOT-0003 Status: active

Lot LOT-0003 Value: GBP 22,500

Lot LOT-0003 Value (Gross): GBP 27,000

Lot LOT-0003 Contract Start: 2025-08-12T00:00:00+00:00

Lot LOT-0003 Contract End: 2025-12-11T23:59:59+00:00

Lot Title: Implementation action plan and KPIs

Lot Description: Develop an action plan for improvements aligned with lots 1-3 and council/partner priorities. Recommend clear KPIs and performance tracking to evaluate the improvements over time.

Lot LOT-0004 Status: active

Lot LOT-0004 Value: GBP 15,000

Lot LOT-0004 Value (Gross): GBP 18,000

Lot LOT-0004 Contract Start: 2025-08-12T00:00:00+00:00

Lot LOT-0004 Contract End: 2025-12-11T23:59:59+00:00

Documents

Document Description: Please register for free on the following link to view the full documentation and express interest once logged in and submit your tender response: https://in-tendhost.co.uk/eastsuffolk/aspx/Home Documents are RFQ Document, Draft Contract terms , and Appendices A-C

Document Description: Tender notice on Find a Tender

Raw Notice JSON

Expand raw payload
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