Buyer Name: Ministry of Defence
Buyer Address: Kentigern House, 65 Brown Street, Glasgow, UKM82, G2 8EX, United Kingdom
Contact Email: Sanjay.Kottegoda100@mod.gov.uk
Buyer Name: Ministry of Defence
Buyer Address: Kentigern House, 65 Brown Street, Glasgow, UKM82, G2 8EX, United Kingdom
Contact Email: Sanjay.Kottegoda100@mod.gov.uk
The Ministry of Defence (MOD) has a requirement to conduct an advertised bespoke competition to appoint a supplier to design and implement a national communications campaign. The campaign will aim to raise awareness of the LGBT Restorative Measures available to veterans affected by the ban on LGBT personnel in the Armed Forces (1967–2000). This initiative seeks to ensure maximum outreach and encourage eligible veterans to apply for the schemes, which will close at 23:59 on 12 December 2026. The campaign specifically aims to engage hard-to-reach LGBT veterans, including those who may be reluctant to engage with the MOD or Armed Forces due to historical experiences or mistrust. Requirements: Given the time-critical nature of this requirement, the appointed supplier must confirm their ability to: - Commence work immediately upon contract award. - Dedicate full-time resources to the delivery of the campaign. Submission of Expression of Interest (EOI) Interested organisations are required to submit an Expression of Interest (EOI) that includes the following: 1. A maximum 1,000-word statement detailing: - Relevant experience, including organisations worked with, results achieved, and dates. - Demonstrated experience in using Government Communications Services (GCS) best practice. 2. Supporting evidence (no word limit), which will include: - A case study of a successful campaign targeting a hard-to-reach cohort, including: - Challenges faced. - Non-traditional methods used to engage the audience. - Measurable outcomes, with a particular focus on reaching an older cohort who do not engage with digital media or online platforms. - Evidence of communication methods used to reach the cohort, with an explanation of why these methods were successful. - Evidence of expertise in trauma-informed and inclusive communications for sensitive and marginalised cohorts. Evaluation and Downselection All submitted EOIs and supporting evidence will be evaluated by the Authority. Following this evaluation, suppliers will be downselected to maintain the tender list at a manageable level. Key Dates Deadline for Submission of EOI and Supporting Statements: 23:59 on 20 March 2026. NOTE: Suppliers MUST provide a clear statement alongside their EOI to this advert. If a supplier fails to do so, they will not be issued with an Invitation To Tender. Invitation to Tender (ITT) Issue Date: Downselected suppliers will be issued with an ITT by 23:59 on 26 March 2026. The ITT will be issued through the Defence Sourcing Portal. Clarification Questions Window: Clarification questions to the UK4 Notice must be submitted by 11th of March at 23:59. All enquiries should be submitted to Sanjay.Kottegoda100@mod.gov.uk. Suppliers will have a short window to submit clarification questions to the ITT, which will close at 23:59 on 1 April 2026. The Authority will respond to all clarification questions by 23:59 on 7 April 2026. Final Tender Return Date: 23:59 on 13 April 2026. Award Decision Date (Estimated): 28 April 2026.
No linked documents found for this notice.
External Link: https://www.find-tender.service.gov.uk/Notice/020552-2026
Link Description: Tender notice on Find a Tender
Lot 1 Status: active
Lot 1 Value: GBP 50,000
Lot 1 Value (Gross): GBP 60,000
Lot 1 Contract Start: 2026-04-28T00:00:00+01:00
Lot 1 Contract End: 2026-12-12T23:59:59+00:00
Document Description: Tender notice on Find a Tender
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"description": "The Ministry of Defence (MOD) has a requirement to conduct an advertised bespoke competition to appoint a supplier to design and implement a national communications campaign. The campaign will aim to raise awareness of the LGBT Restorative Measures available to veterans affected by the ban on LGBT personnel in the Armed Forces (1967\u20132000). This initiative seeks to ensure maximum outreach and encourage eligible veterans to apply for the schemes, which will close at 23:59 on 12 December 2026.\nThe campaign specifically aims to engage hard-to-reach LGBT veterans, including those who may be reluctant to engage with the MOD or Armed Forces due to historical experiences or mistrust.\n\u00a0\nRequirements:\nGiven the time-critical nature of this requirement, the appointed supplier must confirm their ability to:\n- Commence work immediately upon contract award.\n- Dedicate full-time resources to the delivery of the campaign.\nSubmission of Expression of Interest (EOI)\nInterested organisations are required to submit an Expression of Interest (EOI) that includes the following:\n\u00a0\n1. A maximum 1,000-word statement detailing:\n- Relevant experience, including organisations worked with, results achieved, and dates.\n- Demonstrated experience in using Government Communications Services (GCS) best practice.\n2. Supporting evidence (no word limit), which will include:\n- A case study of a successful campaign targeting a hard-to-reach cohort, including:\n - Challenges faced.\n - Non-traditional methods used to engage the audience.\n - Measurable outcomes, with a particular focus on reaching an older cohort who do not engage with digital media or online platforms.\n- Evidence of communication methods used to reach the cohort, with an explanation of why these methods were successful.\n- Evidence of expertise in trauma-informed and inclusive communications for sensitive and marginalised cohorts.\nEvaluation and Downselection\nAll submitted EOIs and supporting evidence will be evaluated by the Authority. Following this evaluation, suppliers will be downselected to maintain the tender list at a manageable level.\nKey Dates\nDeadline for Submission of EOI and Supporting Statements:\n23:59 on 20 March 2026.\nNOTE: Suppliers MUST provide a clear statement alongside their EOI to this advert. If a supplier fails to do so, they will not be issued with an Invitation To Tender.\nInvitation to Tender (ITT) Issue Date:\nDownselected suppliers will be issued with an ITT by 23:59 on 26 March 2026. The ITT will be issued through the Defence Sourcing Portal.\nClarification Questions Window:\nClarification questions to the UK4 Notice must be submitted by 11th of March at 23:59. All enquiries should be submitted to Sanjay.Kottegoda100@mod.gov.uk.\nSuppliers will have a short window to submit clarification questions to the ITT, which will close at 23:59 on 1 April 2026. The Authority will respond to all clarification questions by 23:59 on 7 April 2026.\nFinal Tender Return Date:\n23:59 on 13 April 2026.\nAward Decision Date (Estimated):\n28 April 2026.",
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"mainProcurementCategory": "services",
"procurementMethod": "open",
"procurementMethodDetails": "Below threshold - open competition",
"status": "active",
"submissionMethodDetails": "The purpose of this Notice is to extract Expressions of Interest from appropriate Suppliers interested in, and capable of, undertaking this requirement. All Expressions of Interest must be accompanied a Statement covering the point made earlier in the Notice. Any EoIs received without such a statement will not be considered as compliant and will not be Invited to Tender. The Authority will try to respond to any suppliers that did provide such a statement but have not been down selected to be invited to tender with the reasons for this down selection. All submissions should be sent to sanjay.kottegoda100@mod.gov.uk. \nPrevious oppertunities can be found here: https://www.find-tender.service.gov.uk/",
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