Campaign Planning and Delivery & Associated Services (GCU)

{
  "buyer": {
    "id": "GB-FTS-9129",
    "name": "Glasgow Caledonian University"
  },
  "date": "2026-02-03T16:44:10Z",
  "description": "FORM OF TENDER\nPlease complete \u201cAppendix A \u2013 Form of Tender\u201d in the Technical Questionnaire in PCS-Tender.\nThis information should be submitted prior to award. It is for information only and will not be scored however failure to submit a signed copy will result in elimination from the procurement exercise.\nSUB-CONTRACTORS\nPlease complete \u201cAppendix C \u2013 List of Sub-Contractors\u201d if applicable in the Technical Questionnaire in PCS- Tender.\nThis information should only be submitted if applicable prior to award. It is for information only and will not be scored.\nFREEDOM OF INFORMATION\nPlease complete \u201cAppendix D \u2013 Freedom of Information\u201d if applicable in the Technical Questionnaire in PCS-Tender.\nThis information should only be submitted if applicable prior to award. It is for information only and will not be scored.\nSUSTAIN SUPPLY CHAIN CODE OF CONDUCT\nPlease complete \u201cAppendix E \u2013 Sustain Supply Chain Code of Conduct\u201d in the Technical Questionnaire in PCS-Tender.\nThis information should be submitted prior to award. It is for information only and will not be scored.\nANTI-BRIBERY POLICY\nPlease complete \u201cAppendix F \u2013 Anti-Bribery Policy\u201d in the Technical Questionnaire in PCS-Tender.\nThis form is mandatory and requires submitted with the tender. Failure to submit this form will result in elimination from the procurement exercise. It is for information only and shall not be scored\nThe buyer is using PCS-Tender to conduct this ITT exercise. The Project code is 30926. For more information see: http://www.publiccontractsscotland.gov.uk/info/InfoCentre.aspx?ID=2343\n(SC Ref:822099)",
  "id": "009634-2026",
  "initiationType": "tender",
  "language": "en",
  "links": [
    {
      "href": "https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000822099",
      "rel": "canonical"
    }
  ],
  "ocid": "ocds-h6vhtk-0615ce",
  "parties": [
    {
      "address": {
        "countryName": "United Kingdom",
        "locality": "Glasgow",
        "postalCode": "G4 0BA",
        "region": "UKM82",
        "streetAddress": "70 Cowcaddens Road"
      },
      "contactPoint": {
        "email": "procurement@gcu.ac.uk",
        "telephone": "+44 1413313578",
        "url": "https://www.publictendersscotland.publiccontractsscotland.gov.uk/"
      },
      "details": {
        "buyerProfile": "https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00195",
        "classifications": [
          {
            "description": "Body governed by public law",
            "id": "BODY_PUBLIC",
            "scheme": "TED_CA_TYPE"
          },
          {
            "description": "Education",
            "id": "09",
            "scheme": "COFOG"
          }
        ],
        "url": "http://www.gcu.ac.uk/procurement"
      },
      "id": "GB-FTS-9129",
      "identifier": {
        "legalName": "Glasgow Caledonian University"
      },
      "name": "Glasgow Caledonian University",
      "roles": [
        "buyer",
        "centralPurchasingBody"
      ]
    },
    {
      "address": {
        "countryName": "United Kingdom",
        "locality": "Glasgow",
        "postalCode": "G5 9DA",
        "streetAddress": "PO BOX 23, 1 Carlton Place,"
      },
      "contactPoint": {
        "telephone": "+44 1414298888"
      },
      "id": "GB-FTS-173416",
      "identifier": {
        "legalName": "Glasgow Sheriff Court"
      },
      "name": "Glasgow Sheriff Court",
      "roles": [
        "reviewBody"
      ]
    }
  ],
  "tag": [
    "tender"
  ],
  "tender": {
    "awardPeriod": {
      "startDate": "2026-03-06T12:00:00Z"
    },
    "bidOpening": {
      "date": "2026-03-06T12:00:00Z"
    },
    "classification": {
      "description": "Advertising campaign services",
      "id": "79341400",
      "scheme": "CPV"
    },
    "contractTerms": {
      "electronicInvoicingPolicy": "allowed",
      "hasElectronicOrdering": true,
      "hasElectronicPayment": true
    },
    "coveredBy": [
      "GPA"
    ],
    "description": "The University is seeking a Contractor for campaign planning, delivery, and performance -led student recruitment.\nThe selected agency must demonstrate capability in delivering measurable recruitment solutions across domestic and international markets. Required expertise includes, but is not limited to:\nHigher Education sector strategy\nPerformance marketing and media buying\nAI-powered campaign planning and organisation tools\nTransparent measurement and conversion tracking across all platforms",
    "hasRecurrence": true,
    "id": "GCU-MKT-2026-01",
    "items": [
      {
        "additionalClassifications": [
          {
            "description": "Advertising campaign services",
            "id": "79341400",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKM82"
          }
        ],
        "deliveryLocation": {
          "description": "Glasgow Caledonian University"
        },
        "id": "1",
        "relatedLot": "1"
      }
    ],
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "lots": [
      {
        "awardCriteria": {
          "criteria": [
            {
              "description": "30",
              "name": "Service Delivery \u2013 Methodology",
              "type": "quality"
            },
            {
              "description": "20",
              "name": "Experience",
              "type": "quality"
            },
            {
              "description": "10",
              "name": "Reporting",
              "type": "quality"
            },
            {
              "description": "2.5",
              "name": "SustainableProcurement- Fair Work Practices",
              "type": "quality"
            },
            {
              "description": "5",
              "name": "Key Personnel",
              "type": "quality"
            },
            {
              "description": "2.5",
              "name": "Sustainable Procurement - Community Benefits",
              "type": "quality"
            },
            {
              "description": "30",
              "type": "price"
            }
          ]
        },
        "contractPeriod": {
          "durationInDays": 1080
        },
        "description": "The University is seeking a Contractor for campaign planning, delivery, and performance -led student recruitment.\nThe selected agency must demonstrate capability in delivering measurable recruitment solutions across domestic and international markets. Required expertise includes, but is not limited to:\nHigher Education sector strategy\nPerformance marketing and media buying\nAI-powered campaign planning and organisation tools\nTransparent measurement and conversion tracking across all platforms",
        "hasOptions": false,
        "hasRenewal": true,
        "id": "1",
        "renewal": {
          "description": "Potential for 24 month extension"
        },
        "status": "active",
        "submissionTerms": {
          "variantPolicy": "notAllowed"
        }
      }
    ],
    "mainProcurementCategory": "services",
    "otherRequirements": {
      "requiresStaffNamesAndQualifications": true
    },
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure",
    "recurrence": {
      "description": "Estimated timing for further notices to be published:\nNext iteration will be tendered when this contract is due to expire"
    },
    "selectionCriteria": {
      "criteria": [
        {
          "minimum": "With reference to SPD section 4B, it is a requirement of this contract that bidders hold, or can commit to obtain prior to the commencement of any subsequently awarded contract, the types and levels of insurance indicated below:\nBidders must confirm they can provide the following supporting evidence prior to award:\nEmployer\u2019s (Compulsory) Liability Insurance = 5 Million GBP\nProfessional Liability Insurance = 1 Million GBP\nThe successful bidder will also be required to provide 2 years audited accounts, or equivalent prior to Contract award, or confirm in their tender submission the publicly accessible, free, online location of accounts if available in such a format."
        }
      ]
    },
    "status": "active",
    "submissionMethod": [
      "electronicSubmission"
    ],
    "submissionMethodDetails": "https://www.publictendersscotland.publiccontractsscotland.gov.uk",
    "submissionTerms": {
      "languages": [
        "en"
      ]
    },
    "tenderPeriod": {
      "endDate": "2026-03-06T12:00:00Z"
    },
    "title": "Campaign Planning and Delivery \u0026 Associated Services (GCU)"
  }
}