AHDB Health Care Professional communications Agency requirements

{
  "awards": [
    {
      "aboveThreshold": true,
      "assessmentSummariesDateSent": "2026-01-05T00:00:00Z",
      "contractPeriod": {
        "endDate": "2027-03-31T23:59:59+01:00",
        "maxExtentDate": "2029-03-31T23:59:59+01:00",
        "startDate": "2026-04-01T00:00:00+01:00"
      },
      "date": "2025-12-10T00:00:00Z",
      "documents": [
        {
          "datePublished": "2026-01-05T09:42:35Z",
          "description": "Contract award notice on Find a Tender",
          "documentType": "awardNotice",
          "format": "text/html",
          "id": "000138-2026",
          "noticeType": "UK6",
          "url": "https://www.find-tender.service.gov.uk/Notice/000138-2026"
        }
      ],
      "hasRenewal": true,
      "id": "1",
      "items": [
        {
          "additionalClassifications": [
            {
              "description": "Public relations consultancy services",
              "id": "79416200",
              "scheme": "CPV"
            }
          ],
          "id": "1",
          "relatedLot": "1"
        }
      ],
      "mainProcurementCategory": "services",
      "milestones": [
        {
          "dueDate": "2026-01-30T23:59:59Z",
          "id": "1",
          "status": "scheduled",
          "type": "futureSignatureDate"
        }
      ],
      "relatedLots": [
        "1"
      ],
      "renewal": {
        "description": "1+1 after initial 1 year contract"
      },
      "standstillPeriod": {
        "endDate": "2026-01-14T23:59:59+00:00"
      },
      "status": "pending",
      "suppliers": [
        {
          "id": "GB-COH-12360981",
          "name": "HRS Communications Ltd"
        }
      ],
      "title": "AHDB Health Care Professional communications  Agency requirements",
      "value": {
        "amount": 375000.0,
        "amountGross": 450000.0,
        "currency": "GBP"
      }
    }
  ],
  "bids": {
    "statistics": [
      {
        "id": "1",
        "measure": "bids",
        "relatedLot": "1",
        "value": 4
      },
      {
        "id": "2",
        "measure": "finalStageBids",
        "relatedLot": "1",
        "value": 4
      },
      {
        "id": "3",
        "measure": "smeFinalStageBids",
        "relatedLot": "1",
        "value": 4
      },
      {
        "id": "4",
        "measure": "vcseFinalStageBids",
        "relatedLot": "1",
        "value": 0
      }
    ]
  },
  "buyer": {
    "id": "GB-PPON-PBHX-8363-MBBV",
    "name": "AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD"
  },
  "date": "2026-01-05T09:42:35Z",
  "id": "000138-2026",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-h6vhtk-05d057",
  "parties": [
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "Coventry",
        "postalCode": "CV3 4SU",
        "region": "UKG13",
        "streetAddress": "Middlemarch Business Park"
      },
      "contactPoint": {
        "email": "procurement@ahdb.org.uk",
        "name": "Sarah Waters"
      },
      "details": {
        "classifications": [
          {
            "description": "Public authority - sub-central government",
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE"
          }
        ],
        "url": "https://defra-family.force.com/s/Welcome"
      },
      "id": "GB-PPON-PBHX-8363-MBBV",
      "identifier": {
        "id": "PBHX-8363-MBBV",
        "scheme": "GB-PPON"
      },
      "name": "AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD",
      "roles": [
        "buyer"
      ]
    },
    {
      "additionalIdentifiers": [
        {
          "id": "PZDW-4749-LYZR",
          "scheme": "GB-PPON"
        }
      ],
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "Norwich",
        "postalCode": "NR7 0AP",
        "region": "UKH15",
        "streetAddress": "56 St Williams Way"
      },
      "contactPoint": {
        "email": "info@hrscommunications.com"
      },
      "details": {
        "publicServiceMissionOrganization": true,
        "scale": "sme",
        "shelteredWorkshop": true,
        "vcse": false
      },
      "id": "GB-COH-12360981",
      "identifier": {
        "id": "12360981",
        "scheme": "GB-COH"
      },
      "name": "HRS Communications Ltd",
      "roles": [
        "supplier"
      ]
    }
  ],
  "tag": [
    "award",
    "contract"
  ],
  "tender": {
    "description": "Award notification - AHDB were seeking a specialist healthcare communication partner to help shape our health and nutrition strategy, providing credible evidence-based nutrition expertise to support our health care communications and stakeholder engagement plan, including the evaluations thereof, and shape wider conversations about British farming and food.\nThe successful agency should have experience of specialist health care communications, with a particular focus on nutrition, and be able to provide a vast depth of healthcare professional experience within their team.",
    "id": "2025-780",
    "legalBasis": {
      "id": "2023/54",
      "scheme": "UKPGA",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
    },
    "lots": [
      {
        "id": "1",
        "status": "complete"
      }
    ],
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure",
    "status": "complete",
    "title": "AHDB Health Care Professional communications  Agency requirements"
  }
}